Conjointly’s Graphic Design Feedback tool helps you and your team test multiple graphic designs with your target audience. This allows you to:
- Identify the design that excels in all metrics tested.
- Uncovers how consumers rate your designs’ on a variety of KPIs.
- Identify the design elements that consumers like and dislike, without the need for live A/B testing.
- Justify design choices with real data like emotional reactions to the designs and consumers’ open-ended feedback, summarised by AI.
Best of all, it is easy to get started, simply upload your designs, select your audience, and let the tool do the rest.
The survey flow includes nine questions for each of the five gift voucher design variations.
Graphic Design Feedback surveys can be automatically translated into over 10 languages.
Bring your own respondents or buy quality-assured panel respondents from us.
Graphic Design Feedback is also available as a Market Test Tool, for only 99 USD.
Main outputs of Graphic Design Feedback
Conclusions of overall graphic design performance
Which graphic design should you go for?
Identify the top-performing designs across all metrics tested with intuitive thumb-up emoji conclusion.
Likeability, originality, elegance, polish, and summary KPI
How does each graphic design perform relative to the others?
Several KPIs will be measured for each graphic design, including:
- How likeable the graphic design is.
- How new and different the design is.
- How elegant and polished the design looks.
Taken together, these KPIs show how well this graphic design performs relative to benchmarks.
Likes and dislikes about graphic designs
What do people like and dislike about each graphic design?
The image heatmaps, combined with AI summaries of respondent comments, pinpoint favoured and unfavoured design elements. This provides valuable insights for optimising designs and making more informed design decisions.
Discover what emotions your designs evoke
What emotions does each graphic design evoke in viewers?
Identify the top three emotions felt towards your graphic designs to ensure your designs stimulates the right emotions and positive connections.
AI text analysis of respondent feedback
What feedback do respondents have for this design?
With cutting-edge AI technology, uncover rich insights from open-ended questions to draw stronger and more insightful conclusions, including:
- The associations that viewers make with the design.
- Suggestions to improve the graphic design.
- Additional ideas and comments that provide additional contexts for answers to previous questions.